This book is, with no exaggeration, the ultimate guide to the best Ukrainian underwear. And it is meant to be seen – eye-catching photographs abound. There is abundant information gathered in UANDERWEAR, and we hope it will be exciting and useful for whoever is even the least bit interested in fashion, for those considering creating their own brand, or for individuals seeking to comprehend how the industry works.
Our informational approach, combined with the company founder’s interviews, allow readers to learn about the challenges they face and about their future plans. Meet Anoeses – provocative, unique, and internationally recognized products that help people explore their sexuality. Or brabrabra – the first Ukrainian brand that is more about women’s comfort than lingerie itself. Get to know Dodo Socks, who managed to redefine the vision of everyday clothing towards spreading one’s optimistic personality. Femininely seductive Fox Lingerie, Guoir, and LinniCaro Atelier will definitely attract you.
And, of course, the brands which established home clothing culture – Balcony and Mashsh – are well-represented here. Poglyad Leo offers handmade products more likely to be considered artworks than garments. And there is Shur Shur, a company that makes incredible stockings and tops them off with perfume – such an approach has basically no equivalent in world.
Get to know them all, allow yourself to be surprised, and maybe you will even fall in love!